OPINION: With Help From Elon Musk And Twitter, Legacy Media Is On It’s Way Out
Legacy media, such as newspapers, magazines, books, and television networks, are slowly but surely coming to an end. This is due to the rise of the internet and the emergence of new multimedia web services. Over the last five to ten years, people have been talking about how these traditional forms of media would become all but obsolete.
The threat of legacy media ending has been greatly accelerated by the takeover of Twitter by Elon Musk. This promises to level the playing field between citizen journalists and legacy media outlets that have had a monopoly over news for many years. Advertising spends have ballooned enormously over the past generation, however legacy media outlets have been claiming a smaller share of this pie.
It's not just traditional forms of media that are being affected either; digital-only companies like BuzzFeed and Vice Media are also struggling to stay afloat in this ever-changing landscape. Legacy media organisations such as CNN, BBC et al are on their last legs too. The threat of the end of BBC in the UK is a great example of this dying legacy media industry.
The decline of legacy media can be attributed to many factors including changing consumer habits and preferences, technological advancements and competition from other digital platforms such as YouTube and Facebook. Consumers now expect more from their news sources than ever before; they want up-to-date information delivered quickly and accurately with no bias or spin attached.
It's important to remember that although legacy media may be coming to an end, it doesn't mean that journalism itself is dying out - far from it in fact! Citizen journalists are becoming increasingly influential in today's society and they are helping shape public opinion on important issues like politics and climate change.
Ultimately though, it seems inevitable that legacy media will eventually become extinct as technology continues to evolve at an unprecedented rate. It's important for us all to remember that although this may be bad news for some people who rely heavily on traditional forms of news consumption, it doesn't necessarily mean bad news for journalism overall - if anything it could open up new opportunities for citizen journalists who can provide fresh perspectives on current affairs without any bias or spin attached!